RUNGRL — Brand Identity
Background: A digital media and events platform created for Black women, using running as a tool to promote wellness and community.
Process: In collaboration with Victor Roman, we introduced a bold rebrand with a refreshed logo, color system, and supporting elements. Strong typography and vibrant colors were chosen to reflect empowerment, energy, and togetherness.
Outcome: The identity now lives across RUNGRL’s digital platforms and community events, giving the brand a consistent and empowering presence.
